WHAT ARE WE
LAUNCHING?

Give us the current state, the target, and the pressure points. We’ll turn that into a build path.

MODEPROJECT DISCOVERY

INPUTBUSINESS + TECHNICAL

OUTPUTBUILD / LAUNCH PATH

LAUNCH READINESS20%

PROJECT SIGNALAWAITING INPUT

DISCOVERYACTIVE

PRODUCTION PATHTO BE MAPPED

01IDENTITY

02SCOPE

03STAGE

04SUCCESS

IDENTITY

WHO ARE WE TALKING TO?

NAMEEMAILCOMPANY / BRANDCURRENT WEBSITE

SCOPE

STAGE

PROJECT STAGEIDEAL LAUNCH WINDOWINVESTMENT RANGE OPTIONALFINAL DECISION MAKER

SUCCESS

PROJECT GOALCONSTRAINTS / MUST-HAVES

READY FOR REVIEW

We’ll review the brief, identify the likely scope and risks, then map the recommended build and launch path.